Content and Strategy 2020/21
In this 5-week project, students developed still and moving image (content), alongside relevant promotional material (strategy), in a campaign or content piece for leading fashion labels, including; Charlotte Knowles, Martine Rose, Arc'teryx, Richard Malone, Marine Serre, Ganni and Jill Sander
The campaign and content pieces promoted seasonal collections and/or products, with core brand values and messaging (such as inclusivity, community, sustainability, etc.) at the forefront of their marketing communications.
Ben Butling, Rozi Lane, James Robinson, Jessica Hill, Ellie Peers, Annastasia Wright, Milly Glasgow and Bay McEwan. Level 3, 20/21.
Teaching Team: Dean Davies, Charlie Rout (Associate Creative Director at Warner Music X) and Anthony Wilkins.
